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What's the secret of Vitamin C that can help keep our skin youthful looking?


There're so many types of Vitamin C creams, lotions and serums available in the market but it is important to understand that not all of them are effective. Vitamin C,being the most abundant antioxidant in our bodies is generally unstable when used topically. This means that when applied on the skin, it oxidizes too quickly before being effectively absorbed.

However, with Magnesium Ascorbyl Phosphate, the active ingredient in Izu Hydrating Gel, it is scientifically proven to be the most stable form of Vitamin C that can be easily absorbed into our dermis. It can also effectively aid in protecting our skin from photodamage (aging due to UV exposure) as well as inflammation.

IZU Hydrating Gel promotes strengthening of the skin cells, and with continuous use, it can help keep your complexion youthful, smooth, and firm. Applauding the multiple benefits that it brings, this award-winning serum helos to leave the skin supple and hydrated throughout the day and is suitable for all ages and skin types.